ABOUT US
Founded in Roermond, the Netherlands in 2014 by Frank Fang, KEAN GLOBAL B.V. brings over 10‑year expertise in European luxury‑goods trade.
Recognising the market gap for premium menswear that merges European craftsmanship, Asian‑optimised fit and luxury‑grade texture for local elite gentlemen, KEANUSSANCE was born. We draw on long‑standing European atelier partnerships and premium fabrics sourced from the same supply chains of leading luxury maisons to build our brand foundation.
We are far more than a garment trading enterprise. Our aspiration is to restore high‑end imported fabrics and fine luxury‑system craftsmanship back to menswear itself. By eliminating excessive brand markup, we make luxury‑texture ready‑to‑wear accessible, acting as a bridge connecting Sino‑European gentleman aesthetics.
Fashion is personal. Great style begins with genuine communication. When you reach out to us, you connect not merely with a brand, but with a passionate team who truly cares about how you look and feel.
We deliver personalised service beyond simple transactions. Whether you are preparing for special occasions, refreshing daily wardrobes or exploring custom tailoring, we offer guidance throughout your journey.
Our principle is simple: listen closely, understand your requirements, and deliver excellence. We reject one‑size‑fits‑all solutions. Every interaction builds trust and helps you express your unique style with confidence.
Every online enquiry welcomes you into our community. We share professional insight, resolve your concerns and aim to leave you inspired and satisfied. Your trust is our greatest asset, which we strive to earn every single day.
OUR MISSION
We connect premium European tailoring with China, breaking the high‑price monopoly of major luxury houses over top‑tier European fabrics and fine craftsmanship. By optimising Sino‑European premium garment supply chains, we remove artificial luxury premiums, bringing exclusive imported fabrics, century‑old tailoring heritage and understated gentleman aesthetics to discerning local elites who pursue fine quality and rational consumption.
As craftsman Franck Dahan said:
“If a design could survive for centuries before, it will survive for centuries to come.”
“If a design could survive for centuries before, it will survive for centuries to come.”
Timeless craft suits modern gentlemen — this is our brand ethos.
We source world‑class fabrics to craft versatile full outfits for high‑net‑worth men who appreciate restrained, sophisticated quality.
OUR VALUES
Selection
No mass inventory. We curate rare premium fabrics from global ateliers for Asian‑fit full menswear collections. Avoiding bulk stocking, we cooperate with worldwide workshops and source fabrics identical to luxury maisons, building complete menswear lines tailored for Asian gentlemen’s physiques.
Integrity
Full traceability of craftsmanship & materials, transparent authenticity to foster long‑lasting trust. We trace original manufacturing techniques and raw materials, guarantee genuine sourcing transparency, and invest resources into fabrics, workmanship and pattern‑cutting to build trust through sincerity.
Permanence
Reject fleeting trends, focus on timeless cuts to accompany clients long‑term. We stay away from short‑lived trend‑driven best‑sellers and devote ourselves to timeless, versatile silhouettes. We hope luxury‑grade fabrics and meticulous tailoring withstand time and stay with our clients for years.
Empathy
Refine tailoring for Asian physiques and aesthetics, suitable for business, leisure and all‑day scenarios. We bridge Eastern‑Western physical and aesthetic gaps, optimise cutting details, and bring top‑tier quality into your daily life across every occasion.
OUR VISION
Based in Europe and focused on China, KEANUSSANCE aspires to become a trusted guide to understated European luxury for modern gentlemen.
We deliver high‑quality menswear crafted from imported premium fabrics, while challenging the stereotype that superior quality must command exorbitant pricing. We pass down authentic, understated European gentleman culture.
We serve contemporary men who value craftsmanship, depth, tangible quality and subtle branding. Our goal is to help more gentlemen build a refined one‑stop wardrobe with superior quality and better value.
